New to Content Marketing?
Content marketing is educational, not promotional.
Michele Linn
Content marketing skips the sales pitch and instead provides useful, high quality content on topics that matter to your audience. An example of content marketing would be a blog post, educational article or e-book.
By investing in content marketing and becoming a credible, authoritative resource on topics that matter to your audience, your business can benefit in the following ways.
Greater Brand Awareness
Companies that blog get 55% more visitors, 97% more inbound links and 434% more search engine results pages—compared to those that don’t.
Increased Trust and Authority
96% of the most successful content marketers agree their audience views their organization as a credible, trusted resource.
More Leads
Content marketing can generate over 3x as many leads as traditional marketing and costs 62% less.